The FEED Project started in 2006 when Lauren Bush, a beautiful model and activist, designed a bag to raise funds for the United Nations World Food Program’s (WFP) School Feeding operation. Today the bag has gained a lot of reclamation, making it almost as recognizable as an Hermes Birkin!
Ms. Bush was quite sucessful in her effort, raising enough money to feed over 37,500 hungry children in school by the end of 2007. And by 2008, various FEED Projects led to over $4 million for school feeding. Inspiring, huh?
So, if you love your original FEED bag as much as I do, you best listen up. The FEED Project is back and this time they have re-vamped a little bit. Just in time to celebrate Halloween, FEED has teamed up with HSN to launch a Trick-or-Treat bag ($13.20) in support of UNICEF’s nutrition program!
For each bag purchased, one child in the under-developed countries of the world will receive a year’s supply of nutrients, which provides all the essential vitamins and minerals to aid in development and bone growth.
Plus, just like all FEED bags, this one is fabulously eco-friendly. Think 100% organic cotton and natural burlap produced under fair labor conditions. So don’t leave home on Halloween without this must-have accessory. It goes with any costume, so there are no excuses—as if you needed one anyway! 😉
The special edition FEED bag will be available on HSN.com through Halloween.