Before you turn up your noses, hear me out. This is the story of a young woman who completed any fashionista’s nightmare of a challenge; she wore one dress for an entire year.
Yes it is true, you can stop rubbing your eyes. Sheena Matheiken completed this uniquely fabricated challenge and it was all for an amazing cause. Her actions fueled an online fundraiser for the Akanksha Foundation, which raises money to send under privileged kids in the slums of India to school.
Not only did Matheiken wear the same dress everyday, but she styled it differently throughout the year without buying any new accessories to add additional flare. Plus, everything she used to style her look was either vintage, reused, or donated. Today, the fashion-y humanitarian and ex-advertising guru has established a name for herself as the founder of the Uniform Project, which has collected over $100,000 in donations and over 2 million visitors to its site.
And as if that is not enough, Mateiken was also named one of Elle Magazine’s Women of the Year for 2009. Talk about being fashionably successful. One thing is for sure, it’s gonna take a whole lot of effort to top this gal.
Are you a fan of Sheena? Join in on the fun and help her out with the cause by taking part in The Pilot Series. Be the next girl to wear a dress for one month, in a endeavor modeled after Sheena’s year-long challenge. Are you up for it?
If you want to see more of Sheena, check out her profile on StyleLikeU