Listen up! The Federal Trade Commission (FTC) has finally released its updates for the “Green Guides“. These is very important because it impacts how recycled materials and natural fibers, such as bamboo and cotton, will be marketed and labeled.
As eco and sustainable fashion continue to gain momentum, the “Green Guides” have been developed to help companies avoid problems with the FTC in terms of issuing products with false or misleading labels.
While the “Green Guides” are still in their beginning stages, it is encouraging to see that time and effort is being taken to make the boundaries clearer. Anything to educate and shed light on sustainable fashion is good news to my ears. Don’t you agree?