Tag Archives: tree hugger

5 Sustainable Fashion Stories to Read Now!

All I have to say today is—So little time, so MUCH TO READ!!!!! Fortunately, these stories are all extremely intriguing, and pleasurable to read. They highlight significant aspects of the sustainable fashion movement so get your read on!

Check it out…..

H&M + Swedish Hasbeens

The popular and philanthropic mecca that is Toms Shoes is dubbed ‘the little espadrille that could.’ (EcoSalon)

Emma Grady consults the Textile Exchange, (formerly known as the Organic Exchange) which says that global organic cotton production has increased 15% this past year. (Tree Hugger)

Another exciting designer collaboration to get your hands on—this time H&M pairs up with Swedish Hasbeens, one of Johanna Bjorks faves! (Concrete Flower)

Never wash your jeans? That just may be okay. (Ecouterre)

Amsterdam Fashion Week has begun. Look out for info on Eliza Starbuck’s entry with her amazing line Bright Young Things. (Ecco*Eco)


Tree Hugger Gets Schooled In Sustainable Fashion

I am usually not one to enjoy staying inside all day, but with the crazy post-Christmas snowstorm that hit NYC, I have had a lot of time to catch up on all my favorite eco blogs and websites.

I came across this really great post on Tree Hugger entitled, “Sustainable Fashion Lessons From Put This On, Billykirk, and the Late William S. Burroughs.” Anyone who follows sustainable fashion knows that Tree Hugger is out of this world and always on their A-game, but this time they really knocked it out of the park.

I was very much intrigued by the post, especially the personal commentary of author Chris Tackett,

What’s the Sustainable Fashion Lesson? To me, sustainable fashion means investing, editing, and caring. Invest in quality craftsmanship, good materials and classic designs that can be work for years. Edit what you have so you don’t need a lot of space to store it all. And care for the things you keep so they will last.”


That is definitely some quality advice—and I completely agree. It is not about pushing the “green” or “eco” label, but about delivering truly amazing, yet conscious fashion. Furthermore, I know that some of my favorite eco/sustainable designers (i.e. Tara St James, Gretchen Jones, Caitlin Mociun, Samantha Pleet, Feral Childe, etc.) are putting forth a great effort to provide beautiful, one-of-a-kind garments that make it beyond easy to follow Mr. Tackett’s suggestions.

Q&A With Tree Hugger’s Graham Hill

Every now and again you come across people who exhibit an extreme level of creativity, dedication, and innovation. In exercising my passion for fashion that gives back, I feel as though this is happening more and more.

For those who have an interest in anything eco, be it fashion, food, or technology, Tree Hugger is most probably a house hold name. But what about the force behind the scenes?

Meet Graham Hill, Tree Hugger’s founder and the vice president of Interactive Media. With a laundry list of interests as varied as the nationalities on the streets of New York City, it is no wonder that Hill is the mastermind behind a site we’ve all come to love.

Just the other day I stopped Mr. Hill in his tracks, to ask him a few questions. Check them out below.

1. First off, I would like to know a little bit about you. If you were in an elevator, what would you say to someone who wished to know your background info.

“I come from a design background but am very much an entrepreneur. I love building things, particularly environmentally or socially progressive things.”

2. What inspired you to start Tree Hugger?

“There seemed to be a lot of sites that were about “No!” and inspired by fear, I thought we needed some “Yes!” and inspire by hope. And a modern, design oriented place where the amazing green future could be tried on. A place to inspire. A place to bring the amazing stuff out there into one place.”

3. Are you eco-friendly in other aspects of your life?

“More than most. But I fly…”

4. What sets Tree Hugger apart from other websites of similar nature?

“There are many similar now. We have a great team and are very prolific and a well oiled machine at this point, with a lot of experience.”

5. If you could describe Tree Hugger’s mission in one phrase, what would it be?

“Drive Green into the mainstream.”

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